In part two of this two-part series, Luke Hay shows us how to identify user journeys and segment users to get the most out of usability testing.
The post An Analytics-First Approach to UX, Part 2 appeared first on UX Booth.
In part two of this two-part series, Luke Hay shows us how to identify user journeys and segment users to get the most out of usability testing.
The post An Analytics-First Approach to UX, Part 2 appeared first on UX Booth.
Usability testing is typically done to identify why users are behaving in a certain way. This week, author Luke Hays shows us how to use analytics to determine what to spend time usability testing.
The post An Analytics-First Approach to UX, Part 1 appeared first on UX Booth.